Elvis Presley 68 Special Is Heading Back To Cinemas - Noise11.com
Elvis Presley, noise11.com, Photo

Elvis Presley

Elvis Presley 68 Special Is Heading Back To Cinemas

by Roger Wink, VVN Music on June 4, 2018

in News

Fathom Events has announced a strategic partnership with Authentic Brands Group (ABG), a brand development, marketing and entertainment company, and owner of Elvis Presley Enterprises LLC. The partnership kicks off this summer with an exclusive two-day theatrical release of Elvis’ legendary “’68 Comeback Special,” directed and produced by Steve Binder, to cinema audiences worldwide.

The “’68 Comeback Special” will hit big screens with a two-day, 50th-anniversary event on August 16 and 20. More details, including screening times, locations and ticketing, will be announced in the coming weeks. The event and parties were brought together by music and media producer, Spencer Proffer, CEO of Meteor 17. Proffer and ABG’s Marc Rosen, SVP Entertainment, will serve as the producers of the event and will collaborate on the development and distribution of new, exclusive cinema presentations.

“ABG is recognized as a global leader in the brand space and the company’s commitment to creating immersive brand experiences aligns perfectly with Fathom’s dedication to providing our audiences with exclusive, interactive and memorable cinema events,” Fathom Events CEO Ray Nutt said. “We look forward to working together on many exciting projects for cinema audiences worldwide, beginning with this rare concert experience for Elvis fans.”

ABG owns a global portfolio of iconic Celebrity & Entertainment and Lifestyle brands including Marilyn Monroe, Elvis Presley, Shaquille O’Neal, Juicy Couture, Nautica and Prince Tennis. Through this partnership, Fathom Events and ABG will launch original big-screen presentations that feature new and archival branded content.

“Our brands have incredibly dedicated and passionate fans and we are constantly looking for new ways to deliver one-of-a-kind experiences that are engaging, relevant and inspiring,” said Marc Rosen, SVP Entertainment of ABG. “Seeing Elvis on screen is one of the most memorable and influential brand experiences and we look forward to bringing this special and future events to audiences around the world.”

vvnmusic.com

For news as it happens follow Noise11 on Facebook

Noise11.com

Listen to the Noise11 Music News channel now at iHeartRadio

Related Posts

Ian Anderson of Jethro Tull photo by Ros O'Gorman
Ian Anderson On Israel, Religion, Politics and His Thoughts on Netanyahu

For decades Ian Anderson has driven his Jethro Tull lyrics to talk of religion and spiritualty, the human condition and philosophy, and that theme has continued on the three recent Jethro Tull album ‘The Zealot Gene’ (2022), ‘RökFlöte’ (2023) and ‘Curious Ruminant’ (2025).

2 hours ago
Buddy Guy at Bluesfest Melbourne photo by Mary Boukouvalas
Buddy Guy To Release ‘Ain’t Done With The Blues’ On His 89th Birthday

At 88 years old, Buddy Guy refuses to let age or expectation dictate the tempo of his career and that is the case for his 89th year as well. Buddy’s forthcoming album Ain’t Done With the Blues is set for release 30 July 2025, Buddy’s 89th birthday.

1 day ago
Led Zeppelin Physical Graffiti
Led Zeppelin To Release ‘Live EP’ To Mark 50th Anniversary of ‘Physical Graffiti’

Led Zeppelin will mark the 50th anniversary of the iconic double album ‘Physical Graffiti’ with a four track EP released on CD and vinyl for the first time.

5 days ago
Ray Charles Come Live With Me
Long Out Of Print Ray Charles ‘Come Live With Me’ Set For Reissue

Ray Charles’ 1974 album ‘Come Live With Me’ is about to be reissued. The new release has been restored and remastered under supervision from the Ray Charles Foundation.

6 days ago
Bob Dylan, Gramercy Park, 1963. Photograph by Ralph Baxter. Courtesy of American Song Archives.
Bob Dylan Exhibition To Open At New York University

'How Many Roads: Bob Dylan and his Changing Times, 1961- 1964’ will open at New York University in 25 August.

6 days ago
Tom Jones in Melbourne 27 March 2024 photo by Winston Robinson
Tom Jones Cancels Show Due To Respiratory Infection

Tom Jones has cancelled a gig in Germany hours before he was due to take the stage.

July 23, 2025
The Rolling Stones, Ros OGorman photographer, Rod Laver Arena
The Rolling Stones Tease Their Return

Something is brewing for The Rolling Stones. The band teases new activity on their socials posting “When you think the party’s over but it’s only just begun.” Still Rolling.

July 21, 2025