by Paul Cashmere
Anthem has announced the major appointments of Phil Day as Executive Director Strategy and Ben Birchall as Executive Director Brand to bolster its international leadership team.
Tagged as:
Anthem,
Ben Birchall,
Bolster Group,
Disney Theatrical Group,
Live Nation,
Ministry of Sound,
Phil Day,
Radek Sali,
Simon McKeon,
The Really Useful Group,
Universal,
Vas Katos,
Warner
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by Paul Cashmere
In a move set to reshape the landscape of live entertainment marketing, Anthem Group has announced a strategic investment in Bolster Group, one of Australia’s most decorated music and culture marketing agencies. While Bolster will maintain its independence, the alliance signals a new era of audience insight, data-driven growth, and campaign innovation across theatre, music, and major events.
Tagged as:
Anthem Group,
audience insights,
Bolster Group,
cultural marketing,
entertainment marketing,
festival marketing,
live events,
music marketing,
theatre marketing,
ticket sales
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