YouTube Wipes 2 Billion Video Fake Views From Stats - Noise11.com
Beyonce. Photo by Ros O'Gorman, Noise11, Photo, https://www.noise11.com

Beyonce. Photo by Ros O'Gorman

YouTube Wipes 2 Billion Video Fake Views From Stats

by Paul Cashmere on December 31, 2012

in News,Noise Pro

YouTube has removed false video views with Sony and Universal Music losing more than 2 billion views as a result.

Beyonce image by Ros O'Gorman

Beyonce image by Ros O'Gorman

More than one billion views were taken from Universal artists and 850 million from Sony acts with Leona Lewis losing 24 million views overnight.

YouTube has decided to police views after it became more common with the fake views to artificially inflate the perceived popularity of certain artists. The company claims that bots are used to inflate YouTube views making artists appear to be more successful than they really were.

YouTube has removed statistics it considered “deliberately, artificially inflated” but that does mean the labels were directly responsible for the inflated figures.

Part of the reason for the decline in figures is because labels, especially Sony an Universal, have been moving their videos away from YouTube and onto Vevo. Both Sony and Universal have a major stake in Vevo and make more revenue when videos are played via Vevo instead of the Google owned YouTube.

Artists affected by the reduction in views include Justin Bieber, will.i.am, Nicki Minaj, Rihanna, Chris Brown and Beyonce.

Related Posts

Beyoncé Texas Hold ‘Em Debuts At No 1 in UK

This ain’t Texas! Beyoncé returns to Number 1 on the Official Singles Chart for the first time in 14 years today, proving the superstar is more culturally relevant than ever.

February 26, 2024
Dolly Parton Shares The Beyoncé Love

Dolly Parton has shared her love of the new Beyoncé country record. “I’m a big fan of Beyoncé and very excited that she’s done a country album,” Dolly said on her socials.

February 25, 2024
Dukes of Hazzard Star Slammed For Nasty Beyoncé Comment

Dukes of Hazzard star John Schneider slammed for 'dog' comparison.

February 19, 2024
Beyonce photo by Ros OGorman
Beyonce Announces Act II Of Renaissance Trilogy

Beyonce has announced the second part of her Renaissance trilogy will be coming in March and used a Verizon commercial for the tease.

February 12, 2024
Tina Knowles photo from her Instagram account
Destiny’s Child Were Together For Tina Knowles 70th Birthday

Tina Knowles has revealed that she was "serenaded by Destiny's Child" for her 70th birthday.

January 12, 2024
Beyonce in concert in Melbourne by Ros O'Gorman
Beyoncé Childhood Family Home Goes Up In Flames On Christmas Day

Beyoncé’s family home at 2414 Rosedale Street, Houston was damaged in a fire on Christmas morning.

December 27, 2023
Beyonce photo by Ros OGorman
Beyoncé Makes A Surprise Appearance In Brazil

Beyoncé stunned fans in Salvador, Brazil by appearing at a party celebrating the release of her new Renaissance concert film on Thursday.

December 23, 2023