Queensland singer songwriter Amy Shark has grabbed the number one spot on the Australian chart this week with an album that is actually selling.
Shark’s ‘Love Monster’ beat the faux-hit Drake, who like Post Malone before him, is hardly selling anything.
The current chart formula mixes the different audience reactions of an act like Drake (mainly streamed) with Amy Shark (mainly sales) and calls it the one thing. (Question: Is someone streams Drake 150 times will he sign their phone?).
The addition of streaming figures in the chart has disadvantaged older music acts. For example, in streams only, the ‘Mamma Mia: Here We Go Again’ soundtracks drops out of the top 10 to number 223. Adam Brand’s ‘Milestones 20 Years’ topples to 652 but is the number 2 album for physical discs. Pink vacates the Top 10 and the actual number one ‘Love Monster’ by Amy Shark falls to number 5.
Older, non-pop acts are the ones mainly disadvantaged by the new system but Florence + The Machine fans tend to want the physical disc over streaming or downloads. ‘High As Hope’ is at number 11 overall but 62 for streaming. Celine Dion is at 14 overall, at 443 in streaming. Guns N Roses Top 20 ‘Appetite For Destruction’ falls away to 147 in streaming.
The new chart formula is what it is these days. However, few in media find it still relevant.