Directed by Jesse Kanda, the 2D video for ‘Mouth Mantra’ puts the viewer inside of Björk’s mouth as she sings the song from her global hit record ‘Vulnicura’.
The video is available in 2D via YouTube and is intended too for Virtual Reality headsets on which more news will follow shortly.
Of the video, Björk says; “I am so extremely grateful to Jesse to be up for going on this journey… it was brave of him to take it on and I feel spoiled having witnessed him grow, making hi-tech mouth models and inventing cameras all to match a little therapeutic song about the throat . His dedication and devotion is overwhelming!!!
I am especially grateful for those sassy dancefloor moments we managed to squeeze in there as well – true magic!!”
And Jesse adds; “If there’s one thing I’d like for people to take away from this video, it’s the power of vulnerability. That is what Björk’s album Vulnicura is all about to me, and hopefully this video reflects that. It’s about having the courage to express yourself and seeing yourself in that mirror. Doing something that scares the shit out of you and sharing it, growing from it, spreading love and courage to others and making the world a warmer place to be and relate to each other.
Making this video was as much a terrifying horrific experience to me as it was a dream come true and pure ecstasy. It was a year-long roller coaster which triggered and ran parallel to some major growth in my own self as well. I have no words to express how grateful I am to Björk for this extremely intimate creation and her love.
Thank you everyone on the team who made this possible – the miraculous John Nolan and his team for the animatronics, beautiful warrior Inge Grognard for the face art and support, ever loving Juliette and Hannah at Prettybird UK, beautiful warm womb crew in Iceland and London, everyone at Dentsu Lab Tokyo and Rhizomatiks Research, lovely Ellie and Pegah, Derek and Andrew at One Little Indian, and my sister Alejandro of course for the beats and looking at it million times with me. Also my computer for not melting down! PEACE AND LOVE.”
The video was shot in London and Reykjavik with Sony Action and Sony F55 cameras.
“Mouth Mantra” will be released on Björk’s own VR app in coming months, alongside Black Lake and Stonemilker
“Vulnicura Strings” is also now available on vinyl via One Little Indian Recordings.